Select IAB for a standard fixed-size HTML package when the campaign brief asks for Bannerify's IAB output. Bannerify reads the served clicktag query parameter and opens it when the banner is clicked.

Exporting with this option

1. Load the banner frames you want to export into Bannerify.
2. Click Export to HTML in the Bannerify header.
3. Select the output option named in this guide under Code Output Settings.
4. Enter the destination URL or other platform-specific values shown in the export panel.
5. Click the export button, download the generated .zip, and unzip the main Bannerify download.

If you enable Include individual .zip files for each banner, the upload-ready banner packages are placed in the _zips folder. Some responsive and single-file formats use a different package described on their dedicated page.

Always test the exact exported file in the destination platform or its official validator. A local browser preview confirms the creative renders, but it cannot confirm account eligibility or platform approval.

IAB guidance does not define one universal upload package for every ad server. Confirm the dimensions, file-size limit, naming, and validator with the receiving platform before delivery.

See the IAB export tutorial for a complete example.