Exporting playable HTML5 ads for Google App Campaigns

Export fixed-orientation playable HTML5 ZIP files for Google App Campaign placements.

Select Google App Campaign (Playable) when Google Ads asks for the Exit API or playable App Campaign metadata. Bannerify includes Google's exitapi.js script, uses ExitApi.exit() for banner clicks, adds the App Campaign metadata, and scales the creative for a full-screen playable placement.

Setup ​

  1. Create the Figma frame at 320x480 for portrait or 480x320 for landscape.
  2. Include the frame in the Bannerify timeline.
  3. Click Export to HTML and select Google App Campaign (Playable).
  4. Export and unzip the main Bannerify download.
  5. Upload the individual playable ZIP from the _zips folder.

Bannerify downloads external video layer URLs for this format, places each video in the exported banner's videos folder, and updates the HTML to use the bundled file.

You can check the upload package with the Google Ads HTML5 Validator by enabling Select for App Campaigns. Keep the entire uploaded banner ZIP within Google's current App Campaign HTML5 limit.

Use Google App Campaign (Responsive) when one upload must contain both portrait and landscape layouts.