---
url: "/emailify/content/utm.md"
description: "Append global or per-link UTM query strings to Emailify URLs."
---

# Adding query string or UTM parameters to links

> Append global or per-link UTM query strings to Emailify URLs.

### Video Tutorial: Add UTM tracking code to HTML email links from Figma

This video tutorial is a complete step-by-step guide showing you how to add UTM tracking code to HTML email links from Figma using the Emailify Figma plugin.
[Embedded media](https://www.youtube.com/embed/LrNKatzJo6g)

## Setting one global UTM query string for every link

[Video](/assets/videos/emailify/content/add-global-query-string.mp4)

You can set a global [UTM tag](https://www.campaignmonitor.com/blog/email-marketing/utm-codes-in-email/) query string to automatically be appended to every `` tag's `href` attribute (per email) in the Emailify plugin by selecting your main "Email" container frame, then clicking the **Settings** button, and pasting in the query string that you'd like to be applied to every link in that email into the **Append Global URL Query String** input field.

An example of a _global query string_ (that gets applied to every link in your email) would be: `?utm_campaign=sale&utm_medium=email&utm_source=newsletter1&utm_content=top`

### Setting a specific UTM query string link on individual layers

If needed, you can also manually set a query string to your links by manually adding them to any clickable link URL inputs via the **Settings** panel as URLs with a query string included, too.

An example of a URL with its _own_ query string (that can be applied to a single layer) would be: `https://www.example.com/?utm_campaign=sale&utm_medium=email&utm_source=newsletter1&utm_content=top`

> **Tip:** If you're applying a global query string to all of the links in your email, _and_ also applying some query strings to individual links throughout the email, Emailify will automatically include both sets of query string parameters in the final URLs.

> **Tip:** You can [apply settings in bulk](/emailify/design/settings#apply-settings-in-bulk) by opening **Settings**, then selecting multiple Emailify layers of the same type in Figma. Any setting you change will be applied to all selected layers.
